The Director General of the Nigerian 
Tourism Development Corporation, is the first of six children born to a 
former Senior Advocate of Nigeria and a one-time chairman, Body of 
Benchers, Chief George Uwechue who is also the Owelle of Ogwashi-Uku.
She talks about her childhood:  “My 
childhood was eventful and I was surrounded by very loving and closely 
knit family.  I grew up in many towns and cities in Nigeria and abroad. 
My mom is European and my father, African but the African influence got a
 better part of me. However, my appreciation of European culture gives 
me a happy mix of the best of both worlds.
“Most of my family members are lawyers 
and public servants. Growing up around different cultural influences 
gave me an appreciation of Nigeria’s diversity and the realities of a 
globalising world.  My childhood has equipped me to thrive in any place I
 find myself. It has also given me an independent and caring spirit.”
A graduate of Law from University of 
Lagos, Mbanefo naturally chose the legal path since most of her siblings
 took to the law profession.  “My dad and mum both studied Law at the 
London School of Economics and their influence swayed me towards law,”  
she states.
The conviction to go into law practice 
was not the only parental influence she received. “My parents also 
taught me the importance of hard work, love for each other, discipline, 
industry, service and respect for a common humanity and above all the 
fear of God. My dad being a senior advocate instilled these values in us
 quite early in life and this has contributed to my career in the 
corporate world,” she says.
A philanthropist and founder of the 
Sally Mbanefo Foundation, she has this to say about the plight of the 
poor: “The poor are first and foremost Nigerians with privileges and 
rights. You cannot fight poverty through charity alone. You need profits
 to fight poverty. The sustainable way out of poverty is to give people 
decent jobs. This is why we insist on social impact and benefits for 
every program or project we embark on at the NTDC.  Poverty is an 
emergent outcome and needs to be understood holistically. We are 
marshalling resources around our three-point strategic imperatives of 
rebuilding the tourism corporation; growing the tourism value chain for 
jobs and revenues; and reinventing how tourism is operated in Nigeria. 
Our programs and projects are designed to deliver 500,000 jobs in 3 
years. We are determined to fight the ills that beset women and children
 in our society.”
Among other talents, the half 
Italian-Swiss, half Nigerian is a very skilled painter who has loads of 
artistic works to her credit. “My most remarkable painting is a 
landscape piece that I did outdoors for 18 hours. Painting gives me a 
big picture view of life and opens me to creative problem solving while 
appreciating and empathising with the human angle in every situation of 
life,”  she says.
Sally’s hobbies include sailing, 
learning languages, swimming, jogging, among others. “As a way of 
relaxation, I exercise daily and find time for quiet meditation with my 
creator. I wake up very early for mass and return to prepare for work 
and from work, back home to family. This is very much my daily routine,”
 she adds.
Opening up more about her job as the DG 
of NTDC, she says, “It’s an exciting job.   It gives me opportunity to 
add glamour to tourism in Nigeria. I am appealing to corporate Nigerians
 to please do the same. Tourism has the capacity to add more jobs and 
grow Nigeria’s Gross Domestic Product.  There is a need to change 
mindsets and worldviews about domestic tourism among individuals and 
corporate Nigeria. We need Nigerians to key into the idea of patronising
 our holiday resorts. It is our patriotic duty to invest in the local 
economy. Tourism holds enormous potentials but we need to create local 
demand to grow the industry. We have over 500 tourism sites in this 
country and Nigerians need to visit these sites.”
On the wrong first impression that 
people always have about her, she says, “I am usually underestimated but
 then, it is to my advantage. Also, people think I am white but later 
find I am very Nigerian and can speak our local dialects.
“Juggling my duties as a wife and DG? 
That is easy. I would not advise women to abandon the home front just 
because they are in public office. I do domestic chores myself which is 
like workout for me. I enjoy cooking especially for loved ones.”
Asked what determines her style, Mbanefo
 who has learned to create her signature look says “I look at the 
weather and what the occasion demands. Other times it’s the ‘feel good’ 
factor and probably the meeting agenda.
“My accessories are my smile, my 
spiritual confidence, my eye contact and gait. I am very brief on 
jewellery.  An obsession with jewellery can distract one from other 
important things like school fees for the under privileged. So I just 
wear earrings to indicate my womanhood.
“My favourite colours include a 
combination of cafe au lait, mocca, coffee brown and beige.  For 
fabrics, my domestic tourism trips are opening my eyes to the varieties 
we have in Nigeria.
“My post at NTDC has also affected my 
style.  Prior to now, my dressing consisted more of turtle necks, dark 
suites and high heeled shoes. Now I dress to project Nigeria’s rich 
cultural heritage.  From my tours within Nigeria, I have acquired a lot 
of adire, batik and Ankara.  As I travel around Nigeria, I will continue
 to expand my wardrobe to reflect our diversity. I have also remained 
stylish without seeing any need for high heels.”
But there is one thing she would never be caught wearing.  “I would never be caught wearing a transparent dress.
“A look into my handbag would reveal my rosary and my divine mercy prayer pamphlet,” she says.
A widely travelled woman, Mbanefo says 
there are still places she would love to visit.  “I look forward to 
exploring Nigeria more. I have done visits around the South-South and 
South-West and some North-Central cities. I am looking forward to 
visiting Taraba, Obudu Cattle Ranch, Bauchi and Gombe.”
And her role model?  “I wish I lived in 
the era of Queen Amina of Zaria. But my admiration for Mandela’s and 
Mother Theresa’s exemplary lives continues to give me inspiration,” she 
concludes.

 
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